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Book yourself in for Hygge!

Book yourself in for Hygge!

Greetings Hoogly fans! I hope you’re bearing up well in these unacceptably frigid temperatures; all the steaming breath and numb fingers, the breeze that cuts your ears and the car-ice that makes you late.  Can anyone even remember the heat wave now? And apparently there’s snow on the way: I knew I should have chained myself to the sun-lounger last time I was in Spain. But it is what it is—and we’ll make the most of it, like we always do. Even though we have to take down the Christmas decs, and we’ve nearly run out of chocolate. Oh, the misery!

 

But there is hope! One pastime, in particular, is especially good for overcoming the January blues in true Hoogly style: the simple pleasure of reading! Hygge asks us to be cosy and comfortable, and to do the things we love, with the people we love, in the places we love. And what better way to snuggle up, escape to far-off lands and meet interesting characters than within the pages of a good book?! There is something unfailingly magical about the smell of a new book; the excitement of starting a new adventure, the way a good author taps into your imagination and emotions, allowing you to see and feel things outside of your ordinary experience, to test the boundaries of what is possible, to discover what it means to be human, and to share a connection with a group of people you will never meet, but can hold in your heart forever.

I say all this, of course, because I’m biased: not only do I love books, but I love that fact that you can share a book with a cup of tea! Is there greater happiness to be had than the sip-and-flick? The answer to that is: probably not—but it helps to have the right book and the right cup of tea. The tea of course, is the easy part, which we’ll come to a little later (spoiler alert: it’s Hoogly!) The right book, however, is a little trickier. But help is at hand, as it always is, from our Hoogly book club! For January, we’ve chosen two books we love as a starting point:

The Woman in the Window by A.J. Finn. This best-selling novel is about Anna, a former child psychologist, whose chronic agoraphobia has kept her inside her New York City apartment for ten months, bingeing on old black-and-white movies and watching her neighbours in other apartments. One day Anna hears a frenzied scream and witnesses something she wasn’t meant to see. Can she summon the strength to uncover the truth about what happened? Will anyone trust her? Can she trust herself? This is a wonderfully claustrophobic thriller, reminiscent of Hitchcock’s classic film Rear Window, but full of contemporary issues, destined to be enjoyed and talked about for a long time to come!

Our second choice is The Language of Kindness: a Nurse’s Story by Christie Watson. This memoir recalls Watson’s twenty-year career, including stints at Great Ormond Street hospital and St Mary’s hospital in Paddington. In an easy-to-read style, Watson explores what it means to be a nurse: an indiscriminate act of caring, compassion and empathy, and remembers moving and poignant stories from her career, including the miraculous survival of a premature baby. As the NHS continues to make headlines, this is a beacon of hope in troubled times, reminding us of the best in human nature and the power of love.

And while you’re enjoying those two wonderful books, you can get your feet up and chill with our glorious selection of cleverly crafted and cosy teas! As an accompaniment to The Woman in the Window, we recommend the thrilling indulgence of Danish Pastry Rooibos. This combination of chocolate, cinnamon and a subtle pastry taste will satisfy and seduce you, leaving you wanting more!

To accompany The Language of Kindness, why not try Classic Green tea?! This is a brew with great flavour and depth, and studies have shown it can be good for your health too! This elegant, clear liquor will bring clarity to any situation, and help remind you of what’s important in life.

So, until next time, enjoy your flicks-and-sips, and don’t forget to stay chilled, not chilly! 

Written by Chris Bedford

www.hooglytea.com

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The Gift Of Hoogly!

The Gift Of Hoogly!

Nothing says ‘Christmas without the stress’ quite like our Danish ethos of Hygge. The mindful concept basically requires you to act like it’s December all year round, without cramming into rugby-scrum shops to spend all your hard-earned cash on presents for other people. The Danes are masters of Hygge, incorporating it into their daily lives and routines, focussing on the things that make them happy, and ensuring they surround themselves with people or things that bring them joy.

Hygge asks us to cosy ourselves—and our houses—until we’re cocooned in a cotton bud of loveliness that we never want to leave. Fluffy socks, our comfiest lounge pants, soft pillows in our favourite nook of the house to read. Low lamplight and candles, a glass of wine for the bath, a box of chocolates in front of latest TV show. It challenges us to have our friends and family around for giant, homemade feasts and boardgames at any time of the year, not just on specific dates. It urges us to step outside, no matter the weather, and enjoy the world around us in all its glory. To get wet, muddy, snowy, suntanned or sticky. To go for a jog or a cycle, and breathe in the fresh air, noticing the trees, the grass, the sky, and stay fit and healthy so that we can enjoy our Hoogly indulgences even more. Hygge asks us to discover what it is that makes us tick, and to set ourselves like a clock so that we repeat these joyful behaviours day after day. This is why the Danes are some of the happiest people on the planet—and you can be too.

But there is still Christmas to contend with. Sadly, we can’t make it vanish in one swish of a Hoogly wand. However, we can offer you a delightful, delicious and decidedly novel idea for your Christmas gift list this year: our sumptuous range of Hoogly teas! Our tantalising and eclectic range are the perfect present for those hard-to-buy-for friends and relatives, a luxurious and elegantly presented selection that will transport the lucky recipient to a whole new world of taste sensations, at the same time offering all the cosy relaxation of Hygge!

For someone who wants to explore the whole spectrum of our tasty, tranquil treats, why not give them a Hoogly Bag? This is a stylish, branded cotton bag with forty individual wraps of eight different blends, including Apple Strudel green tea, Lemon and Ginger herbal infusion, Chill Out Mint and English Breakfast black tea! It’s a lovely gift for one, but there’s more than enough to satisfy the whole family in this beautiful bumper pack!

For tea lovers everywhere, why not go for a Hoogly Gift Box?! This beautiful and classy box contains 250g of your favourite brew in a lovely glass jar, a five-pyramid tea pod and a branded Hoogly mug! Your friends and family will be thrilled to receive this carefully crafted package that will keep them cosy, calm and joyful throughout the grey early months of the new year!

And for that special someone, pick up a gift that says ‘I think the world of you’ with our Luxury Wooden Box and Bag combo! This tea treasure consists of a gorgeous branded wooden box filled with twenty individual tea pyramids, alongside a cotton bag containing forty wraps. Sixty wraps in total, combining eight different tastes, including Earl Grey, Rhubarb and Vanilla, Classic Green and Cosy Chamomile. Forget flowers and chocolate—this gift will be an unexpected delight this Christmas, giving you a very good reason to escape the cracker jokes and charades by heading to the kitchen and flipping on the kettle!

Whatever you get up to this December, don’t forget to give to the gift of Hygge—and make it last all year round!

Written by Chris Bedford.

www.hooglytea.com

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