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IKIGAI

IKIGAI

Here at Hoogly, we base our products on the concept of Hygge: the Danish lifestyle ethos that values cosiness, mindfulness, and focussing on the things you love the most. Although Hygge is our driving force, we’re always on the lookout for other concepts and ideas that can have a positive influence on our everyday lives, and we think we’ve found just the ticket with an ethos that originates on the other side of the world in Japan.

Ikigai (pronounced ick-ee-guy) is, at its most simplistic, your reason for getting out of bed in the morning. Finding your purpose, or a calling, can be a huge factor in living a long, healthy and fulfilled life. But Ikigai goes further. It asks you to examine yourself, listen to your instincts, and to step outside of the practical routines we adopt in our day-to-day lives, moving closer to the things we feel passionate about.

Your ikigai is a combination of four elements:

-What you love.

-What you are good at.

-What the world needs (your mission)

-What you can get paid for.

Ikigai sits in the centre of where these four elements converge, and helps clarify what makes our life worthwhile. It’s worth spending some time examining the list, making detailed notes on each category, and seeing if there are any overlaps that you hadn’t thought about before. It could be that this is the starting point for finding your ikigai. And even if things don’t seem rosy now, many people who live by ikigai use the concept as a means of looking forward to a brighter future. Much like Hygge, Japanese people see happiness as the sum of small joys experienced in everyday life, whether that is in work or at home. And the more you focus on what it is you actually love, the more you increase the small—and big—joys you will experience.

In order to unlock our purpose, we have to cling on to curiosity. Philosopher and civil rights leader Howard W Thurman states, “Don’t ask what the world needs. Ask what makes you come alive, and go do it. Because what the world needs is people who have come alive.”

The Japanese have some of the longest-living people in the world, and there’s a strong chance ikigai plays some part in this. Author Dan Buettner, who has written about longevity, thinks it is not enough to simply know your purpose: you have to put it into action. “In Japan, older people are celebrated, and they feel obligated to pass on their wisdom.” This gives them a focus outside of themselves, in service to the wider community. In Japanese work culture, the team is valued more highly than the individual, and workers are driven by being held in high esteem by their colleagues, being thanked, and being useful to others.

If your work is a strong part of your ikigai, it does not necessary follow that working harder and longer is vital to your happiness. Fulfilment comes, in many cases, from feeling that you are making a difference or helping people. Small gestures matter, even something seemingly trivial as acknowledging someone and smiling. Bigger gestures follow later, as we discover what we love, what breaks our heart, and what makes us come alive (or possibly a combination of all three!) When we know more about these three things, we are a step closer to changing our lives—and even the world—for the better.

We’ve got a pretty strong idea of our purpose here at Hygge: making incredible tea that helps you unwind, relax and find that special moment of bliss in your busy life. We feel good about what we do, and we want you to feel good too, which is why all of our teas are vegan—as well as delicious!

Hoogly’s pick for this month? Well, it has to be Genmai Cha green tea! Like ikigai, this brew comes all the way from Japan, and is now enjoyed as a worldwide delicacy in its own right! Indulge in the intriguing mix of vibrant sencha and toasted rice, combining to create a fresh and invigorating brew that will give you a brand-new way to feel refreshed, rejuvenated and relaxed!

So, until next time, it’s ikigai and goodbye!

 

Written by Chris Bedford

 

www.hooglytea.com

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Not-so-smartphones and the Hoogly Solution!

Not-so-smartphones and the Hoogly Solution!

It appears that Smartphones are bad for our health. A plethora of recent studies have looked into our daily habits and discovered that there are a myriad of ways in which our favourite toys are doing us harm, some of which are obvious, some of which are really quite surprising. How many of these phone-busting facts were you aware of…?

Phones are a pain in the neck! (and back). The number of young people with back problems has risen sharply over the last year or so, with up to 45% of 16 to 24-year-olds feeling the effects of leaning and stooping over their phones, which can put pressure on spinal discs. And as anyone who has experienced back ache will tell you, it can be fierce, repetitive and a real drag on your mood.

Talking of stooping and leaning over your phone, the risk of accidents whilst absorbed in your screen jumps hugely. You are much more likely to walk into a solid object, trip over your feet, and walk into the road without looking or paying attention to traffic lights. And as any police officer will tell you, using your mobile while driving—even simply listening to someone else talk—is a bad idea and can lead to critical loss of attention.

And if you’re not meandering into a road or smacking into a lamppost, it probably means you’re sitting down—which is another negative offshoot of technological advancement. Lack of physical activity is rife in the smartphone era: it’s so much easier to phone or text than step out of the house or office to go see someone. And that’s not even mentioning the endless hours of games we play on our phones on the commute home and in our living rooms. But our sedentary lifestyles are catching up with us. Obesity increases the risk of serious cardiovascular diseases and some cancers, and puts a huge strain on our bodies. All-you-can-eat data is not a good thing.

Research also indicates that depression and anxiety are on the rise, with many young people affected. Having constant access to the web, with its dark corners, is not ideal, but a lot of mental health issues can arise from surprising avenues. With the knowledge that most people have their phone with them 24-7, a slight lull in email or text alerts can falsely convince a person that they’re being ignored or excluded by people who mean a lot to them. In addition to this, there’s been lot of research into the negative effects of social media on self-esteem: young people are constantly exposed to photos and profiles that are curated and perfected, leading to the false impression that their friends all have perfect, stress-free lives, which can build an inferiority complex and anxiety that you are doing something wrong, or living life in the wrong way. Social media is a powerful tool that has the power to bring people together, but its downsides are an extremely serious issue that has yet to be properly addressed.

Another danger of smartphones is that it can impact your sleeping patterns. Exposure to even small amounts of bright light, especially later in the evening, can interfere with the brain’s production of melatonin, a hormone that regulates sleep and wakefulness. In addition to this, answering emails last thing at night, or playing a stimulating game, will put you into a state of alertness or stress that is less than ideal for drifting off to the land of nod.

Interrupted sleep leads neatly onto the next topic of reduced attention span. The constant exposure to links, updates or alerts—and the dopamine hit that this gives us—greatly reduces our ability to concentrate on one task with full concentration. And as nearly all phone-users know, even the physical presence of a mobile can distract us and take our attention away from our nearest and dearest, as the true extent of our addiction (and let’s make no bones about it—it is an addiction) becomes cruelly apparent. And as we become more phone-centric, we lose connection not only with our friends and family, but we can also impair the development of our children. For thousands of years babies and children have bonded with us through eye contact and learned social cues by observing us communicate and examining our facial expressions. Experts have warned that if we have our eyes locked on our phones when interacting with those around us—and with our children—then we risk losing some key connections and developmental milestones down the line.

What’s the solution to all this glumness? Well, I’m not sure there is a quick-fix or antidote, but we at Hoogly have an idea how to take a step in the right direction: Put the kettle on, make a gorgeous cup of Hoogly tea, wrap both hands around the mug, let the taste and scent elevate your senses and bring you a sense of mindful tranquillity—and then repeat!!

 Written by Chris Bedford

www.hooglytea.com

 

 

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